Hytera PMR Radios to be Distributed by Virgin Megastore in New Deal with Global Beam Telecom


Hytera, the global leading provider of professional communications technologies and solutions, is pleased to announce that its long-term business partner Global Beam Telecom has secured the contract with Virgin Megastore to sell Hytera TF series radios in all Virgin Megastore outlets across the United Arab Emirates. Specifically in branches, Dubai Mall, Mall of the Emirates, Abu Dhabi Yas Mall etc.

Virgin Megastore is the leading entertainment lifestyle retailer in the MENA region. With over 54 stores in 10 markets in the Middle East and North Africa, Virgin Megastore has set an unbounded target of expanding its regional presence and offering since the first store opening in the UAE back in 2001.

The launch of Hytera PMR radios in Virgin Megastore is a great chance for Hytera to further expand its reach in the consumer market and will also diversify the product portfolio of Virgin Megastore.

The TF series is a popular consumer product line-up of Hytera. It requires no ownership of a radio license and delivers easy and reliable communications in small to medium sized establishments. With a short learning curve, the TF series is especially useful in dealing with the challenges caused by social distancing. Available in both analogue and digital variants, it enables small establishments to achieve efficient customer service from improved two-way communications.

“The TF series are tiny but powerful and affordable line-up. It’s perfect fit for the group outings, family camping’s, Hiking, Biking, retail shops, restaurants, event management firms etc. Our clients love it.” said Hytera Sales Manager, Yasar Arafath: “With TF series launching in all the Virgin Megastore outlets in UAE, the TF series will be more accessible to UAE consumers than ever.”

Abdullah Sulaiman, CEO of Global Beam Telecom, added: “We are proud to serve Virgin Megastore’s customers in the UAE with the cost-efficient communication devices specially targeting the consumer market.

About Virgin Megastore

Virgin Megastore is an international entertainment brand, and the leading lifestyle retail destination in the Middle East & North Africa, with 54 stores in 10 markets. Since its 2001 establishment in the UAE, Virgin Megastore has constantly established and expanded its Middle East presence as well as its product offering to stay ahead of regional growing trends and expectations. A one-stop shop for all entertainment needs, Virgin Megastore covers multiple product lines & services like music, books, tech, gaming, fashion, toys, and ticketing. The brand has created a whole new experience in product offerings & events by balancing international trends while catering & adapting to local cultures across the region. This is done through continuous evolution in the brand experience and positioning, as well as constant support from the regional ‘it’ scene. With its unique shopping experience, Virgin Megastore is an innovative entertainment destination for trendsetters and technophiles. Virgin Megastore is truly a global brand with local flavor.

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ABOUT Global Beam Telecom

Global Beam Telecom (GBT) is Hytera’s Platinum Partner & Satellite telecommunication solutions provider based in Dubai, UAE. The company is a provider of reliable, secure and state-of-the-art communication solutions that connect customers anywhere, at any time and under all conditions. The company is led and managed by a team of highly experienced global professionals with cutting-edge skills and expertise in the SATCOM industry. With their strategically located Head Office in Dubai, regional offices in Abu Dhabi, Corporate offices across the Kingdom of Saudi Arabia, and their partnership with the world's leading network operators, they provide best-in-class remote and mobile connectivity solutions to clients across the MEA region.

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